The end of the summer,should have a good rest! But my mother is very busy。 As the daughter of course I want to help my mother to do some。 Early in the morning I got up, washed the dishes, sweep the floor, cooking and so on, at noon, I tired, lying on the bed, fan fan, more comfortable。 终于放暑假了,应该好好歇歇了!可是妈妈很忙。作为女儿的我当然要帮妈妈分担些了。一大清早的我就起来了,帮妈妈洗碗,扫地,做饭等等,到了中午,我快累死了,往床上一躺,扇扇电风扇,舒服多了。
One day, Paula and Richard decided to make a kite.
First they went out and found two straight sticks of the same length. They brought them back home and tied them with a piece of string into the shape of a cross. Then they took some string and used it to tie the four ends of the sticks together. Then, they spread some brightly coloured paper over the frame and glued it around the string.They stuck a tail made of paper to one of the corners, and tied a long string to the centre of the kite.
On the next windy day, they took the kite to a hill near their house and flew it.
一天,保罗和理查德决定做一个风筝。
首先,他们出门找了两根一样长的直木棍。他们把木棍带回家,用一根绳子把它们绑成十字形。然后他们又拿了些绳子,把木棍的四个顶端连在一起。然后,他们把一些颜色鲜艳的纸涂上胶水,粘在风筝的框架上。他们将纸做的尾巴粘在一角,在风筝中间系上一根长绳。
在接下来的一个有风的日子里,他们就在家附近的小山上放风筝了。
在2001年的央视,播放了这样一则“为妈妈洗脚”的公益广告,画面的内容大体是这样的:劳累一天的年轻的母亲,晚上给自己的孩子洗完脚只,又大汗淋漓地端着一盆水给自己的婆婆洗脚。孩子没有睡觉,跟在后面偷偷看到了,就仿效着也端着一盆水走向这位年轻的妈妈。
这则广告在社会上引起了很大的反响,许多城市的中学为此还发起了“为妈妈洗脚”的活动,并布置了以此为主题的作文。甚至,从广告播放至今,还有不少关于学生为自己的父母洗脚的新闻,这其中免不了有炒作或是哗众取宠的嫌疑。但是今年的重阳节,某个少数民族在过节这一天,有几十个少妇坐在一旁给自己的婆婆或是母亲洗脚以示感恩,给老人一个舒适的重阳节。
于是,我们不难发现,这则公益广告所引起的的传播效果是不可忽视的。从认知、态度、行为都得到了很好的传播效果。从沃尔特·李普曼的观点来看,“为妈妈洗脚”已经形成了一种“刻板模式”,成为大家模仿的对象。
公益广告是站在为大众服务,点醒大众的立场,是传达正确的有效的已被人们忽视的信息,可能是健康生命、环境、人与人之间的各种爱的传达。在审美上更注重于触发人类原始的情感和行为。在这则公益广告里,不管是广告语还是重复的三个洗脚的动作,都是在体现中华民族极为重视孝的观念。“妈妈洗脚”这句广告语就深刻揭示了这一点。在“妈妈洗脚”这句广告语中,传播了这样一种“孝”的理念。从古至今,中华民族直追求着“百行孝为先”,孝敬老人是中华民族的优良传统,而孝心的培养要从娃娃抓起,里面的两位母亲,一位慈祥可爱,一位贤惠孝顺,而里面的两个孩子,一个以身作则,一个懂事可爱,受母亲的影响,小小年纪就懂得孝敬父母。宣扬了中华民族的"孝",呼吁现在的人们要常回家看看,关爱老人与儿童。所以这个广告一播出就容易受到受众的接受。这就到了它的传播的社会性和目的性。
在广告的最后,把广告主体模糊化,画面出现了“将爱心传递下去”。这句作为简明易懂的传播符号,以静态来表现动态的活动,以有限的字数去体现无限的现实活动,以抽象来表现具体的行为。所以说,这句广告语在一定程度上,达到了很好的传播效果。
在广告中,一些非语言符号也起到了重要的作用。母子之间的亲密互动,媳妇给婆婆洗脚时、婆婆脸上流露出放松的表情,孩子在端着水盆时艰难的样子,妈妈见到儿子端着水盆欣慰的表情,无一不体现了整则广告所要体现的传播宗旨——将爱心传递下去。总而言之,这是一部让人赞不绝口的公益广告片。
正如美国著名广告人罗宾斯基所说:“我坚信一流的感情才能组成一流的广告。所以,我们每次都刻意在广告作品中注入强烈的感情,让消费者看后忘不了,丢不开。”
电视里的公益广告很多,我都非常喜欢看,有一则公益广告是我最喜欢的,也最让我受益非浅。这则广告讲的是一位年轻的妈妈给自己的母亲洗脚,并告诉老人这样对身体有好处。这一切被她的孩子看见了,正当她准备叫孩子洗脚时,却看见孩子端着洗脚水向她走来,边走边说:“妈妈,您洗脚。”
看了这则广告,我想了许多:其实父母是孩子的一面镜子,你当着孩子的面做的事,孩子就会记在心,也会模仿你做这件事。就像我家,爸爸妈妈每年过年总是要带我回老家去看爷爷奶奶,都要给爷爷奶奶买很多东西。爸爸经常说爷爷奶奶年纪大了,我们要经常去看望他们,陪他们说说话。现在我一天天长大了,能自己一个人回去看望爷爷奶奶了,我每次去看爷爷奶奶我都要给爷爷奶奶买点他们爱吃的东西,陪爷爷奶奶说说话。是爸爸妈妈的言行影响了我,让我明白孝顺和尊敬。
这则广告体现了一个“孝”字。“孝”是我们中华民族的传统美德。孝在生活的点点滴滴中,我们在家可以为父母长辈洗衣,做饭,做一些力所能及的事。现在许许多多的孩子都在父母的呵护下健康成长,但是父母对孩子们照顾得稍不如意,孩子便会乱发脾气,父母的话不听还粗声粗气地顶撞父母,更谈不上体贴父母和帮父母做事了。我常看到有些小朋友在家里骂爷爷奶奶,不听爷爷奶奶的话,小朋友的父母也不管,我觉得父母是孩子最好的老师,父母的一言一行深深地影响着孩子。有句话说得好:“从小孩子的`行为中可以看出他父母的品行”。父母们应该做出榜样,榜样起着潜移默化的作用,榜样的力量是无穷的。
nowadays, we can see some boys and girls who live in a small world of their own. they bury themselves among books and are proud of themselves. they think that it will make them lose their face if they do housework for they often think themselves very noble.
these young people are wrong. in my opinion every student should have a knowledge of housework. after all, they will have a family of their own, and they should do their part in keeping a good home. boys should also learn to do housework, for what will they do if they remain single? though not all boys remain single,yet they will be very helpful in the family if they know some housework. anyhow they will not lose anything, but, on the contrary, they will gain something useful.
for what i said above, we can find some eamples of our fellow-students studying abroad. all young men do housework as girls do. someone would argue that we can employ servants. this is true.however, what shall we do if the servant leaves us and all things are left to ourselves? we just cannot leave our clothes as they are and let worms and ants eat them up. and what can we do it we go and study in a foreign country where servants are out our means to employ? we must work for ourselves. why not start to learn to do housework now or else it will be too late? everyone should learn to do housework. what do you think about my idea, boys and girls?
Nowadays, advertisements can be found everywhere in big cities. They shout at us from the television screen and radio loudspeakers, wave to us from every page of the newspaper, signal to us from the roadside billboards all day and flash messages to us in colored lights all night.
Faced with a flood of advertisement, some people wonder whether it is necessary to have such huge sums spent on advertising. They often cite in illustration of it the attractive, but false and deceptive advertisements to which many consumers fall victim. Why don't we stop advertising and use the money to reduce the price of goods? It sounds like a good idea, but they fail to notice the contribution advertising makes to our society. Because the production of a better product to compete for customers' money is the goal of advertisers, customers are thus given a chance to compare their products and get the best and cheapest one. Besides, as the advertisement can provide people with a lot of immediate and detailed information as to the availability of a certain product, or a service or a job, it makes life much more convenient. And another thing we mustn't forget: the fact that we pay so little for our daily newspapers and TV programs is due entirely to the money spent by advertisers.
Advertising performs such a useful service to our society that we can't imagine what would happen if there were no advertisements. (198 words
It was sunny and very hot today。I got up early and helped my parents cook breakfast。 Then I washed the dishes and cleaned the room。 After a short rest I did my homework in the morning。 In the afternoon I went swimming in the nearest swimming pool with my friends。 It was really cool to swim in such a hot day。 I surfed the internet and read a storybook in the evening。 I really had a busy and interesting day。 今天天气晴朗比较热。 我起得很早,帮父母做早饭。然后我洗碗打扫屋子。休息一会后我上午做作业。 下午我和朋友去我家最近的.游泳池游泳。 在如此炎热的夏天游泳的确很棒。 晚上我上网、看故事书。我今天很忙过得很有趣。
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